About Us

Our Mission

At Charmelier, our mission is to celebrate the beauty of individuality.
We believe every woman deserves to feel confident, radiant, and effortlessly charming in her own unique style. Through thoughtfully designed accessories, we aim to turn everyday moments into expressions of self-love and elegance.

We are committed to:

  • Offering high-quality, timeless accessories that elevate any look.

  • Promoting sustainable and ethical sourcing to support both our planet and the communities we work with.

  • Delivering a delightful shopping experience that empowers women to embrace their authentic charm.

Our Story

Charmelier was born from a simple yet powerful idea: “Charming accessories should be as meaningful as they are beautiful.”

Our founder, Natalie Brooke Simmons, started Charmelier in 2000 after noticing how many women struggled to find accessories that were both stylish and deeply personal. Inspired by the elegance of modern femininity and the timeless artistry of handcrafted jewelry, Charmelier set out to create pieces that tell stories — of confidence, of grace, of individuality.

What began as a small passion project in [Thành phố/tiểu bang tại Mỹ] has blossomed into a brand loved by women across the country. Each piece is thoughtfully curated and designed to reflect charm, quality, and meaningful details — so that when you wear Charmelier, you’re not just wearing an accessory, you’re wearing a story.

✨ Charmelier isn’t just about accessories; it’s about celebrating you — your style, your story, and your sparkle. ✨